Actor Samuel L. Jackson will become the first celebrity to lend his voice to Amazon’s smart speaker Alexa.

 

The upgrade will come at a cost of about 99 cents for Alexa users, and there will even be an “explicit mode” offered for a truly colourful language experience, the kind Jackson is well known for.

Other celebrity voices will available in the future, although they have yet to be revealed.

Amazon also announced some new Alexa devices.

From the BBC:

  • Echo Frames – a pair of titanium-framed glasses that vibrate to provide notifications, and have built-in microphones and speakers to use Alexa, but no display
  • Echo Buds – a pair of wireless Bluetooth earbuds that feature noise-reduction tech, giving them an edge over Apple’s Airpods, and which can activate the firm’s virtual assistant by voice alone, unlike other Alexa-enabled headphones
  • Echo Loop – a ring that features two microphones and a “tap-on” button, which allows owners to record messages and send them to an Echo smart speaker
  • Fetch – a pet tracker designed to attach to a dog collar

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